Consumers are demanding more sustainably grown food. So are big food companies. But how willing are they to offset the costs — and the risks — that farmers bear as they change up their practices? Zach and Mitchell talk with Jerry Lynch, the chief sustainability officer at General Mills, about supply chain incentives for growers.
Year Produced: 2019
Cropping Systems: Beef Cattle, Corn, Cotton, Dairy, Forage, Hog, Other Grains, Poultry, Rice, Small Ruminants, Soybean, Vegetables